March 5, 2010
People have lots of different opinions on “negative campaigning.” Some say never use it, some say always use it… and some are in between. Every year […]
February 16, 2010
Multi-candidate elections are tricky affairs. Most often they are seen in primary elections (but sometimes in general elections too, when there are strong third party contenders, […]
January 4, 2010
Consultants are a valuable resource for all but the most local campaigns. Political consulting firms should bring professional knowledge, tools, and resources to the table that […]
December 7, 2009
If you’ve been a Local Victory reader for any length of time, you’ve probably heard me talk about the importance of developing a great campaign message […]
November 23, 2009
There are well over 500,000 elected offices in the United States. Add in all of the elected officials in all of the democracies in the world, […]
November 2, 2009
I spend a lot of time teaching candidates how to win campaigns. Today, I thought it might be fun to tell you how NOT to win […]
October 6, 2009
Lots of politicians make it look easy… go out, shake some hands, give some speeches, and coast to re-election. If you want to know how to […]
September 21, 2009
Winning an election is hard work. It takes time, careful planning, and very long hours. When I tell people that I am a political consultant, many […]
September 11, 2009
Every couple of months, I get an e-mail from a reader (or a reader’s son or daughter) asking if they can use the tactics we outline […]