September 9, 2009
Perhaps the most misunderstood medium in all of politics is the Internet. Partly because it is (relatively) new, and partly because it is “technical,” consultants, candidates […]
September 9, 2009
On a used car lot, cash is king: every decision and discussion revolves around it. How much car can I afford? What kind of financing can […]
September 9, 2009
Folks, things have changed in American politics. Not drastically, despite what our friends in the media would have you believe, but ever so subtly. You see, […]
September 9, 2009
Quick Tip #1: Industry Specific Fundraising Events Often, the first thing that political campaigns think about when planning a fundraising event is the “theme” – whether […]
September 8, 2009
Too often, campaigns start with the assumption that the candidate (or campaign manager, or media consultant) knows what the best message for the campaign is – without […]
September 8, 2009
One of the cardinal sins of political campaigning is failing to define your message and drive that message home to the voters. Choosing and sticking to a […]
September 8, 2009
Many local candidates are intimidated by direct mail – they think it is expensive, and they wonder about its effectiveness. While I can tell you that direct […]