September 9, 2009
Folks, things have changed in American politics. Not drastically, despite what our friends in the media would have you believe, but ever so subtly. You see, […]
September 9, 2009
This article authored exclusively for Local Victory by Zach Friend* You moved to the town because of the wealth of coffee shops, bookstores and music clubs. […]
September 9, 2009
People in politics love to make promises. Campaigns and candidates go thorugh laundry lists during election season, promising, resolving, deciding and committing to fix roads, reduce […]
September 9, 2009
Quick Tip #1: Industry Specific Fundraising Events Often, the first thing that political campaigns think about when planning a fundraising event is the “theme” – whether […]
September 8, 2009
Too often, campaigns start with the assumption that the candidate (or campaign manager, or media consultant) knows what the best message for the campaign is – without […]
September 8, 2009
Targeting is one of those aspects of political campaigns that is part science and part art. At its most basic form, targeting simply means choosing which […]
September 8, 2009
One of the cardinal sins of political campaigning is failing to define your message and drive that message home to the voters. Choosing and sticking to a […]
September 8, 2009
Running for office is hard. Politics is a world unto itself, and many first-time candidates find it hard to navigate the tricky waters of a political […]
September 8, 2009
Election Day has come and gone, and now, win or lose, the campaign is over…right? Wrong. In today’s political climate, the campaign is never over. With […]