Message and Strategy

February 16, 2010

How to Win a Multi-Candidate Election

Multi-candidate elections are tricky affairs.  Most often they are seen in primary elections (but sometimes in general elections too, when there are strong third party contenders, […]
January 4, 2010

How to Deal with Political Consulting Firms

Consultants  are a valuable resource for all but the most local campaigns.  Political consulting firms should bring professional knowledge, tools, and resources to the table that […]
December 7, 2009

The Question of the Election

If you’ve been a Local Victory reader for any length of time, you’ve probably heard me talk about the importance of developing a great campaign message […]
September 11, 2009

Winning School Elections

Every couple of months, I get an e-mail from a reader (or a reader’s son or daughter) asking if they can use the tactics we outline […]