Direct mail fundraising is a staple of most modern political campaigns. If you’re running anything but the smallest campaign, direct mail should be part of your […]
Everybody loves a great stump speech… You know, one that makes the crowds go wild, generates tons of local press coverage, and leaves your opponent gasping […]
Brent Barksdale is a nationally known political consultant an author who currently serves as the Senior Vice President at Jamestown Associates. Brent is the author of […]
Volunteers are an integral part of almost every political campaign. Whether you’re running for the School Board or the Senate, chances are that a good portion […]
Winning campaigns aren’t based on guesswork or hunches… they’re based on cold hard facts. Over the past five decades, political campaigns have moved from relying on […]
When most people think of election signage, they think of yard signs – those old standbys of the political realm. Yard signs are important, and designing […]
Love ‘em or hate ‘em, political robocalls are a fact of life in modern political campaigns. While campaigns are figuring out how to use social media […]
After an exhaustive recent conversation about setting up his political campaign, a first-time candidate for public office asked me, “What’s the most important thing I need […]