Ten years ago, the hottest thing in political campaigns was the Internet. Political consultants and candidates touted the promise of the Internet and e-mail in changing […]
Consultants are a valuable resource for all but the most local campaigns. Political consulting firms should bring professional knowledge, tools, and resources to the table that […]
Many first-time candidates face a real conundrum: they aren’t well known, and without tons of money, they won’t get well known. But without being well known, […]
If you’ve been a Local Victory reader for any length of time, you’ve probably heard me talk about the importance of developing a great campaign message […]
If there’s one thing the past year has taught us, it’s that grassroots movements are alive and well in the United States. From the grassroots organization […]
Political yard signs provide a cheap and convenient way to raise your candidate’s name ID and show grassroots support. Most campaigns want to “out sign” their […]
When it comes to political fundraising, there are major efforts and there are minor efforts. There are strategies, like major donor groups, personal solicitation, and big-ticket […]