by Local Victory Editorial Team | Mar 22, 2010 | Campaign Communications
Political campaign slogans are a tricky business — the right slogan can boost your name recognition, highlight your issues, and stay stuck in people’s heads for years to come. The wrong slogan, on the other hand, can not only be forgettable, it could sink your...
by Local Victory Editorial Team | Oct 12, 2009 | Campaign Communications
There are three simple communications devices that every campaign needs: a message, issues that support the message, and an effective campaign slogan. In this post, we are going to address the third in that list: how does a campaign create an effective and compelling...
