Welcome to Local Victory! We have hundreds of articles and tips on how to win elections. Be sure to check out our Archives to see a complete list!

How to Find Cheap Political Campaign Supplies

When in comes to political campaign supplies, local candidates often find themselves in a real bind: things like yard signs, bumper stickers, palm cards and campaign buttons can be extremely expensive.  Some campaigns try to save money by self-designing supplies… others decide to print far less signs and brochures than they need, in the hope [...]

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What’s Your Political Yard Sign Strategy?

Despite their lowly reputation, political yard signs are an essential tool that campaigns both big and small use to help raise their candidate’s name identification and get their message out in front of the voters repeatedly.  In order to be successful, your campaign should take time in designing and printing your signs and in planning out [...]

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Political Fundraising Networks

The most effective way for a local candidate to raise money is through personal contacts and solicitation… by building a personal fundraising network.  National money and PAC  contributions will be few and far between for aspiring local elected officials. In order to accomplish the necessary campaign tasks and achieve success on election day, the candidate [...]

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5 Reasons Every Campaign Needs an In-House Phone Bank

Phone banks are an essential component of every campaign. One debate that has continued to present questions for campaigns of all sizes is whether the campaign is better served by hiring a professional telemarketing firm or maintaining an internal phone bank. The best answer is a combination of the two. While some phone operations are better [...]

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Successful Absentee Voter Drives

The 2000 presidential election brought absentee voting to the forefront of our political conscience. Never before has America collectively held its breath as absentee ballots returned and were counted. The controversies surrounding military and overseas absentee ballots in Florida made candidate and voter alike rethink the process of absentee voting. Often, local campaigns do not organize [...]

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Starting an E-Mail Newsletter for Your Campaign

Every campaign can and should be using an e-mail newsletter to stay in touch with their supporters.  E-mail is a quick, cheap, and easy way to keep in contact with your voters, and is a great compliment to all of your other campaign activities.   To start an effective e-mail newsletter for your campaign, just follow [...]

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5 Creative Ways to Fundraise for Your Campus Political Organization

Raising funds for your political organization on campus can be tough.  Even if you are an “officially recognized” campus club,  universities often refuse to provide funding to partisan organizations, even if they provide money to most student groups.  Add to this the fact that most college students don’t have much money to spend on campus activities, [...]

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How to Get Elected Even if Nobody Knows You

Many first-time candidates face a real conundrum: they aren’t well known, and without tons of money, they won’t get well known.  But without being well known, they can’t raise lots of money, and they themselves aren’t rich.  What’s a candidate to do?  Are there ways to get elected as a first time candidate even if [...]

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Run a Campaign School and Educate Your Team

Volunteers, staff, and supporters are often enthusiastic, but misguided.  The campaign manager him or herself may be a trusted friend and supporter who knows nothing about how to run a campaign.  Ditto for the candidate.  Most campaigns, no matter how large, face a real shortage of the knowledge needed to run a successful campaign. The truth, [...]

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Using the Internet in Your Political Campaign

The political Internet has been the subject of much hype and disappointment for local candidates and campaigns.  Often, disappointments arise because candidates and political staff have the wrong expectations for their campaign’s website and e-mail campaigns.  It’s time to set the record straight – the Internet can be a valuable resource for any political campaign, so [...]

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Winning School Elections

Every couple of months, I get an e-mail from a reader (or a reader’s son or daughter) asking if they can use the tactics we outline on Local Victory to win a middle school, high school, or college election.  Having been involved with student government during my own school years and with my own children [...]

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Political Targeting – The Beginner’s Guide

It used to be that after candidates announced, they hit the streets, shaking as many hands and kissing as many babies as they could between the time they entered the race and election day. The rationale for this type of campaign was simple: the more people you contact, the more people will vote for you. The [...]

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